Executive Marketing Consultant
Aligning business vision with marketing strategy.
Is your marketing spend directly tied to your growth strategy?
I help technology company leaders evaluate strategy, spend, and resources, so their business can put marketing dollars where they drive growth.
Specializing in:
- Energy & Infrastructure Technology
- Defense & GovCon
- Complex B2B
My Perspective
I'm Stephanie. I connect the dots between complex technology and what customers value, so businesses can grow.
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What I've seen
I've seen growing technology companies invest in marketing before they've established what they need from it—or how to communicate the value of what they've built.
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Why it matters
Technical teams know their technology. Business leaders know where they want to go. Bridging those perspectives takes marketing expertise many growing companies haven't yet brought in-house.
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Strategy Comes First
The biggest marketing problems usually start before execution — with unclear strategy, weak messaging, or mismatched resources. I work with leadership at that point, before those decisions become expensive to unwind.
Growing businesses deserve confidence in their marketing investments.
- 21%said marketing was too expensive to do well.
- 19%said marketing took too much time to manage.
Source: Constant Contact, Small Business Now, 2025. Survey of 2,500 small-business decision-makers; only 18% felt “very confident.”
How I Work
I help ensure the right strategy is in place before marketing spend and execution begin.
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01Assess
Evaluate what's working, identify gaps, and uncover opportunities across strategy, positioning, resources, and spend.
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02Design
Establish strategic priorities and define the marketing capabilities needed to achieve your business goals.
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03Build
Align the right people, partners, and systems to put the strategy into action.
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04Stabilize & Transition
Establish sustainable processes and transfer ownership to your team or trusted partners.
What I Bring
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Experience on both sides of the table
I've built marketing functions from the ground up and led my own agency. I understand both executive priorities and what it takes to deliver.
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Fluency across technical and commercial disciplines
My background spans technology startups, complex B2B, and government programs. I connect technical expertise with business priorities and market needs.
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Independent, business-first judgment
I bring an objective perspective to marketing decisions, aligning strategy, investments, and resources with your business goals.
About Stephanie
Stephanie is a marketing executive, entrepreneur and startup operator who has built two energy brands from the ground up and founded and led her own agency. Across those ventures, she built market presence and relationships with major utilities, Fortune 500 companies and national industry organizations.
Her background in special government programs and complex, high-stakes environments informs her approach to strategic problem solving, judgment and translating technical complexity into clear business direction. She connects the big picture to actionable strategy and builds marketing capabilities that organizations can own and carry forward.
For Accelerators, Universities & Innovation Programs
Helping the next generation of founders find their path to market.
Meet MarketReady
A three-step strategic marketing program that helps early-stage innovators define their market identity, articulate their value, and develop a practical path to growth.
Designed for organizations supporting technology founders, MarketReady brings experienced executive marketing guidance into existing programs—helping founders make smarter decisions before investing in execution.
Explore MarketReadyContact